Privacy Policy

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 1. Purpose of This Privacy Policy

This Privacy Policy describes how Calgary Car King (“Calgary Car King”, “we”, “us”, “our”) collects, uses, discloses, and protects personal information in accordance with the Personal Information 

Protection and Electronic Documents Act (PIPEDA) and applicable provincial legislation.

By accessing or using calgarycarking.ca or submitting personal information to us, you consent to the practices described in this Policy.

2. Information We Collect

We may collect the following categories of information:

2.1 Personal Identification Information

• Name
   
• Address
   
• Phone number
   
• Email address
   
• Date of birth
   
• Government-issued identification (if required by a lender)
   

2.2 Financial and Credit Information

• Employment information
   
• Income details
   
• Credit score and history
   
• Banking details relevant to financing
   
• Information submitted through credit application forms
   

2.3 Technical and Usage Information

• IP address
   
• Browser type
   
• Device identifiers
   
• Website usage data (via cookies or analytics tools)
   

2.4 Communications

• Emails, calls, messages, or form submissions
   
• SMS or automated messages (with your consent)
   

3. Use of Personal Information

We may use your information for the following purposes:

1. To process and assess auto-financing applications.
    
2. To match you with lenders, dealerships, and financing programs.
    
3. To verify identity and prevent fraud.
    
4. To communicate with you about your application, approvals, reminders, or promotions.
    
5. To comply with legal, regulatory, and reporting obligations.
    
6. To operate, maintain, and improve our website and internal processes.
    
7. To conduct marketing and promotional outreach (where consent is provided).
    

4. Disclosure of Personal Information

We may disclose your personal information to:

1. Financial institutions, lenders, and auto dealerships for the purpose of processing financing applications.
    
2. Service providers that support website hosting, analytics, security, communications, and data processing.
    
3. Credit bureaus when required to assess creditworthiness.
    
4. Regulatory bodies or law enforcement where required by law.
    
5. Successor entities in the event of a merger, sale, or business restructuring.
    

We do not sell personal information.

5. Consent

By providing personal information, you consent to its collection, use, and disclosure as outlined in this Policy. Consent may be withdrawn at any time, subject to legal or contractual restrictions.

6. Data Storage and Security

We implement administrative, technical, and physical safeguards designed to protect your personal information from loss, misuse, unauthorized access, disclosure, or alteration.

No transmission over the internet is fully secure. We cannot guarantee absolute security.

7. Retention of Information

We retain personal information only as long as necessary to:

• Fulfill the purposes for which it was collected.
   
• Satisfy legal and regulatory requirements.
   
• Maintain business records consistent with industry standards.
   

8. Your Rights

Under Canadian privacy law, you may request:

• Access to personal information we hold.
   
• Correction of inaccurate or incomplete information.
   
• Withdrawal of consent for future communications.
   
• Deletion of information, where permitted by law.
   

Requests may require identity verification.
Contact: darian@calgarycarking.ca | 403-401-1870

9. Third-Party Websites

Our website may include links to third-party sites. We are not responsible for the privacy practices or content of external websites.

10. Changes to This Policy

We may modify this Privacy Policy at any time. Revisions become effective when posted on calgarycarking.ca. Continued use of our services constitutes acceptance of the updated Policy.

Cookie Policy – Calgary Car King

1. Use of Cookies

Calgary Car King uses cookies and similar tracking technologies to enhance user experience, analyze site traffic, and support marketing activities.

2. Types of Cookies We Use

2.1 Essential Cookies

Required for website functionality (e.g., page loading, form submissions).

2.2 Analytics Cookies

Used to understand how visitors interact with our site (e.g., Google Analytics).

2.3 Preference Cookies

Store user preferences such as language or location.

2.4 Marketing and Advertising Cookies

Used to deliver relevant ads and measure campaign effectiveness.

3. Managing Cookies

You may control or disable cookies through your browser settings. Disabling certain cookies may impact website functionality.

4. Third-Party Tracking

Third-party service providers may set cookies on our site for analytics or advertising. These parties maintain their own privacy and cookie policies.  

5. Updates to Cookie Policy

We may update this Cookie Policy periodically. Changes become effective when posted.